The Future of Immersive Experiences Part 3: Technology & Tools

The convergence of technology, storytelling and groundbreaking content is a potent mix that’s driving real innovation and delivering ever more engaging experiences for audiences in an era where immersion is king.

In the third chapter of our Future of Immersive Experiences series, we're moving beyond the trends shaping the most impactful, meaningful and memorable immersive experiences to focus on the cutting-edge technology and tools used to create them.

We've broken down these key technical components into four areas:

• Precise planning & content mapping – Explaining why pre-visualisation and mapping are vital first steps for creating jaw-dropping visual experiences.
• Deployment & delivery of real-time content – Delving into the process for creating, sequencing and delivering your content.
• Exploring the wider experience tech stack  – Introducing the different experience systems available, from displays to lighting to audio, and revealing how they work together to achieve total immersion for visitors.
• Operational control & management – Unpacking the tools and integrations available to help streamline complex operations for location-based experiences, from content updates to system health monitoring.

Plus, discover insights from Smart Monkeys' Jason Pontius, and learn about pioneering projects at Battersea Power Station, Top of the Rock and more.