InfoComm Panel: Elevating Visitor Engagement with Spatial Storytelling

In today's world, passive viewership is being replaced by active participation. Visitors no longer want to just watch a narrative unfold - they want to be a part of it. This challenges venues, brands and IP holders to deploy technology that drives the stories placing visitors at the heart of the experience, bridging the gap between the physical and digital without breaking the magic of the moment.

From large-scale projection mapping to generative real-time content, this panel explores the creative workflows and technical tools enhancing visual experience and visitor engagement - along with ensuring repeat footfall at future-facing attractions. 

Join Justin Glatt, Senior Video Systems Designer from Disney Live Entertainment, Bryan Zebleckes, Director of Audio, Video & Lighting from MDSX,  Pablo N. Molina, Senior Strategic Specifications Lead, Americas at Disguise and Joanna Syiek, Marketing Manager Americas, Disguise (moderator) for a deep dive into spatial storytelling for attractions, immersive experiences, and more. Learn more about:

• How to bridge the physical and digital without breaking the magic of the moment for visitors and guests
• Creative workflows and technical tools behind large-scale projection mapping and generative real-time content
• How leading venues are replacing passive viewership with active participation at scale
• Strategies for ensuring repeat footfall at future-facing attractions and immersive destinations