September 17, 2025
Welcome to our Fast Company Fast Track
Thanks for joining us for today's session: "Immersive, Everywhere: exploring the tech-driven future of LBX with Disguise"
Explore what the future holds for the location-based experience industry - from data-driven graphics and gamification supercharging in-stadium fan experiences, to cinematic immersion taking theme park rides to new heights, and projection mapping and real-time content elevating the storytelling potential of museums, installations, architecture and more.
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Discover our immersive solutions
The Future of Immersive Experiences
Explore how immersive experiences have emerged as a transformative force, reshaping the way venues, brands and destinations can engage their visitors.
Transforming Sports Broadcasting with Disguise and the Portland Trail Blazers
Discover how Disguise and the Portland Trail Blazers are revolutionizing sports coverage by integrating augmented reality (AR) graphics into live basketball games.
LEGO lights up Battersea Power Station
Learn how this projection-mapped experience brought robotic arms, production lines, and LEGO Minifigures to life across the massive brick façade, culminating in a playful sequence that launched characters into the sky from Battersea’s famous chimneys.